Justin W. Capp is a design and engineering firm based in Modesto, CA. They’re known for their agility and ability to work towards finding innovative solutions to complex problems. More importantly, they believe working collaboratively with clients will produce great outcomes.
How We Did It
A Plan of Attack, Made Tangible
When we started our initial research looking through other design and engineering firms, we were actually surprised that many of the websites seemed outdated- even the “big guys” had sites that left much to be desired. We knew we couldn’t draw inspiration from them so our next path led us to looking through examples of progressive start-ups in the Silicon Valley.
What’s true of most of our sites now is the layout is arranged in a “storytelling” format- unafraid of the amount of scrolling that would be necessary to take the user to the intended destination (pst…the call to action). We worked with Justin closely to figure out “the look” they wanted for the new site. In other words, they wanted to look like a grown up version of themselves while still coming off a personable small office. So look big and small at the same time, right?
We achieved this with the layout, textures, and through the copy. The copy evolved into a witty, grown up version of the former site and incorporated a lot of conversational/real talk. The design lent way to showcase the work a little more especially in the individual projects page. When we look back at our work on the original site, we’re pretty proud. When we look at this new site, we’re downright ecstatic!